There are lots of discussion, lots of debates in air about how we the humans;. exploited ‘The Nature’ and never thoughtful about such a revenge coming !!! Some even exonerating the Mighty Nature and giving it a colour of Man-made covert aggression in the name of Pandemic…
Whatever may be, one thing is for sure; life will never be the same again…With or Without Corona. It will be highly fantasizing and hyperbole to say that it will lead to some terrible World War like situation from here. But surely it has taken a heavy toll on our belief system and that of so called Globalization. We will definitely see some Political realignments happening in international arena in coming times. Not to mention, but we will see businesses redefine themselves in post lockdown period with a completely different perspective and existing structures crumbling like pack of cards. Changes in Business models are inevitable with more and more inroads will be made by Internet and Social media supported by Artificial Intelligence & Analytics.
Every time a global turmoil creates paradigm shift in social norms. We have seen in the past, how world war two influenced the humanity significantly. It has not only brought large scale human misery and devastation but also created a situation, when mankind took a big leap forward towards revolutionising the technology, education, businesses and ultimately brought lifestyle change. This COVID crisis is going to advent new technology and bound to change the way, we perceive our surroundings, society and world. Communications and Technology has always played leading roll when it comes to innovation. Digital technology is definitely one such example which has linked entertainment with daily needs.
We are already experiencing lot of turmoil in the world of education. Distance tutorials and educational classes already started for this session by most of the Primary and High schools. Web world and social media is flooded with Free and Paid enrollment advt. of Webinars in almost everything on this earth. Universities are also not untouched by this revolution.. Even reading materials and examination patterns are getting designed e-way.
The trade boundaries have already decimated in late 20th century after Globalization. The market all over the world has become a single entity. This provides a tremendous scope for generation of new markets and creates space for increased output after improvement of productivity. The Global Market also provides level playing field for different producers around the world and creates a healthy competition. This provides tremendous opportunity for increasing Customer base on newer territories and increased revenue. The newer territories are also benefited by availability of World Class products, advanced technological touch and increased employment. This we have already experienced in India post liberalisation in 1992.
This century will see a sea change in business perspective coupled with social & political reforms. We as individuals and society at large will be heavily impacted by above technological intrusions. The migration and switch over to newer advancement will be very rapid now.
With lock-down forcing Rural Population in gaining digital awareness, which is also evident from growing numbers of internet and mobile users as per recent surveys and for the first time Rural counts going up above Urban counterparts; it’s definitely going to revolutionise all dimensions of Advertising and Business Development
Check Out TOI report👆👆👆
With everything around us round changing so fast , it is imperative that we also change asap; if we intend to survive this onslaught. Destiny yet again throws an open challenge to us and reminds us the very old adage….
Survival of The Fittest